"Truthiness"
Thursday, December 28, 2006

Truthiness is the winner of word of the year in the online survey by US dictionary publisher Merriam-Webster.

1 : "truth that comes from the gut, not books" (Stephen Colbert, Comedy Central's "The Colbert Report," October 2005
2 : "the quality of preferring concepts or facts one wishes to be true, rather than concepts or facts known to be true" (American Dialect Society, January 2006)
Related link: The Stephen Colbert character

According to Merrian-Webster president John Morse, the winner of word of the year best summed up 2006. "We're at a point where what constitutes truth is a question on a lot of people's minds, and truth has become up for grabs".

The result of this survey is a good example of how the emergence of new words is inextricably linked to social values, or at other times, how it gives new meaning to old words.

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Each language articulates or organises the world differently because different cultures take on different emotions and attitudes when they conceptualise their experiences or ideas and these are transmitted through their languages. We must be equipped with an intercultural awareness besides the language itself because target readers’ expectations differ by their linguistic conventions as well as their cultural norms...
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